Braided rope rather than flat webbing, with reflective thread running through the weave. Round section, so it sits in the coat rather than parting it, which leaves less of a mark on long-haired dogs.
Forty-four size and colour combinations, metal hardware, D-ring for tags and leash.
Rope or webbing
Rope holds its shape and does not fold over on itself, which makes it easier to grab in a hurry. Webbing is flatter under a harness and slightly lighter. On a long-coated dog, rope is generally kinder to the coat; on a short-coated one it makes little difference.
The reflective element
Woven in rather than surface-printed, so it survives the collar rather than flaking off after a season of wet walks. It is not a substitute for a light on a dark road, but it means a driver's headlights pick your dog out at distance.
Two fingers flat between collar and neck. As with any flat collar, attach the leash to a harness instead if your dog pulls.